RCA Partners With Matsushita to Sell VHS VCRs in the U.S.

by | Apr 1, 1977

Realizing that Sony already had an American powerhouse on their side, Zenith, Matsushita finds their own in RCA. The company agrees to sell the VHS VCR under their own name, but only if Matsushita could develop a 4-hour cassette to maintain a competitive edge over Sony. They accomplish this and the contracts are signed.